2024 Toyota Prius MSRP: What is the MSRP for a 2024 Toyota Prius?

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2024 Toyota Prius MSRP: What is the MSRP for a 2024 Toyota Prius? – There is still a place in this world for the pioneer electrified game changer that is the Toyota Prius hybrid, despite the fact that the automotive industry is obviously changing its objectives to full battery electric vehicles. Not only is it still around in 2023, but it also features an all-new design that is not only more attractive but also more pertinent than in previous years.

2024 Toyota Prius New
2024 Toyota Prius New

Along with the Honda Insight, the Toyota Prius was instrumental in the introduction of gasoline-electric hybrids to the rest of the world and, more specifically, to the United States in the early 2000s. But it was eventually the Prius that proved to have the real lasting power, becoming associated with the term hybrid and assisting Americans in navigating their way through numerous gasoline crises over its more than 20-year lifespan.

The fifth generation of the Prius is scheduled to begin production in 2023, despite the fact that many automakers are moving away from hybrid vehicles in favor of full-battery electric vehicles. But because electric vehicle recharge facilities are still in limited supply outside of major cities, it is still a good idea to have a car that is capable of replenishing its own battery.


The new powerplant for the Prius is built around a bigger I4 engine that has a capacity of 2.0 liters. In addition, the thrust of electric engines has been increased, bringing the overall capacity up to 194 horsepower. When compared to the 121 horsepower of the preceding generation, this represents a significant improvement. Fully electric, with a specialized electric engine for the back tire, which also sees an increase in torque, and raises total system horsepower to 196. This feature was available on the previous generation of the Prius, and it is available again this year.

During our early drive time in Southern California, we had the opportunity to sit in both front-wheel drive and all-wheel drive variants of the vehicle, and we were able to quickly sense that additional strength. Once up to speed, turning onto a highway is much simpler, and once moving, the Prius is able to keep up with traffic with greater ease. Nevertheless, for some inexplicable reason, it appeared to be significantly quieter when it was outfitted with all-wheel drive.

Most significantly, despite having more capacity than previous models, this Prius still achieves the best possible fuel economy. The front-wheel-drive LE trim level receives EPA ratings of 57 in the city, 56 on the highway, and 57 for combined fuel economy; the all-wheel-drive version receives ratings of 53 in the city, 54 on the highway, and 54 for combined fuel economy.

2024 Toyota Prius Release Date
2024 Toyota Prius Release Date


When it comes to its appearance, the Prius has always been distinct from other vehicles, and not always for positive reasons. But there’s no denying that this is, by far and away, the most attractive one to date. The five-door hatchback layout is the same as it has always been, but it now has a silhouette that is reminiscent of an ultra-aerodynamic single-arch coupe and large wheels, allowing it to merge in with the majority of contemporary electric vehicles. It is broader and lower than the previous generation as well, with a roofline that is 2 inches closer to the ground than it was before.

The new design of the external will garner the most attention, but we are even more impressed with the work that was done on the interior. Things are getting more contemporary in terms of both their appearance and the technological features they incorporate, but fortunately, they are still very functional, helped along by a significant number of actual tangible controls.

LE and XLE models come equipped with an 8-inch touchscreen for the entertainment system. An optional 12.3-inch widescreen from the Limited model can be added to XLE models. The necessary driving information is now presented on a sharp-looking 7-inch LCD screen that is positioned in a large enclosure behind the wheel similar to that of Toyota’s bZ4X. Front chairs are still as capacious as they were before, but they are even more comfortable. Although there is more headroom for passengers in the back seats, there is actually a 15% decrease in the amount of capacity available for luggage. to 23.8. 2024 Toyota Prius MSRP

2024 Toyota Prius
2024 Toyota Prius


Prices range from $28,545 for the most basic LE model to $35,560 for the most expensive Limited version; the all-wheel drive can be added to any model for an additional $1,400. Later in the year, a plug-in hybrid version of the Prius Prime that can travel nearly 40 miles on battery power alone will be available for a starting price of approximately $32,000.